If I were starting an ecommerce store today, here's what I would want someone to tell me:

1. Research your niche: Before diving into any business, thoroughly research your target market and niche. Understand the demand, competition, and trends. Use tools like Google Trends, SEMrush, or Ahrefs to identify popular products and keywords. Additionally, browse forums, social media groups, and online communities related to your niche to gain insights and understand customer pain points.

2. Build a strong brand: A compelling brand will help you stand out in the crowded ecommerce space. Focus on creating a unique brand identity, including a memorable name, logo, and consistent visual elements. Develop a brand story that resonates with your target audience and clearly communicates your value proposition. Check out resources like the Shopify blog's "How to Build a Brand" series or the "Brand Builder Podcast" by Brandfolder for guidance.

3. Choose the right ecommerce platform: Selecting the right platform is crucial for your store's success. Consider factors such as ease of use, scalability, available features, and pricing. Popular options include Shopify, WooCommerce, and BigCommerce. Research each platform's strengths and weaknesses, and read reviews or listen to podcasts like "The Unofficial Shopify Podcast" or "The eCommerceFuel Podcast" to gain insights from experienced merchants.

4. Optimize your website for conversions: A well-designed and user-friendly website is essential for converting visitors into customers. Focus on a clean and intuitive layout, fast loading times, mobile responsiveness, and easy navigation. Implement persuasive copywriting techniques, high-quality product images, and clear calls-to-action. Resources like the "ConversionXL" blog or the "Ecommerce Influence" podcast offer valuable tips and strategies to optimize your website for conversions.

5. Master digital marketing: Effective marketing is crucial to drive traffic and sales. Learn about various digital marketing channels, including search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, social media marketing, and influencer partnerships. Listen to podcasts like "The Smart Passive Income Online Business and Blogging Podcast" or read Neil Patel's blog for comprehensive digital marketing insights.

6. Implement a robust customer support system: Providing exceptional customer service is vital for long-term success. Set up channels for customers to contact you, such as live chat, email, or phone support. Consider using customer support tools like Zendesk or Freshdesk to manage inquiries efficiently. The "Support Ops" podcast or the "Delivering Happiness" blog by Zappos can provide valuable guidance on delivering outstanding customer support.

7. Continuously analyze and optimize: Regularly analyze your store's performance using tools like Google Analytics or Hotjar. Monitor key metrics such as conversion rate, average order value, customer acquisition cost, and customer lifetime value. Make data-driven decisions to optimize your store, marketing campaigns, and customer experience. Resources like the "Mixergy" podcast or the "Kissmetrics" blog offer insights on data-driven decision-making.

Remember, starting an ecommerce store requires continuous learning and adaptation. Stay curious, seek advice from experienced entrepreneurs, and be willing to experiment and iterate. Good luck with your ecommerce journey!